If you have been following this series, you may have discovered I was focusing on the conceptual level than giving people something like guidelines or manuals. As the magic formula is constantly absent in the reality, I think the conceptual shift results in greater inspiration, which actually helps people to knock out the shell to success.

In the past 2 episodes, I have covered the paradoxical thinking among Web 2.0 start-up people, such as the missing income plan and the over rigid definition of value. Also, I was trying very hard to pimp everyone’s quantitative perception by fusing the relativity between small and big (hope I managed…) as we ought to think outside of the planet to get the whole picture.

Now come back to mother Earth, as revenue is inevitably a must for Web 2.0 start-ups and micro payment are our common ground, is there any trick/tip to be applied in the Web 2.0’s monetization strategy formulation? After the mind tuning process in the previous 2 episodes, it’s the time to handle the physical world.

Let me reveal the secret word “R” for Read the rest of this entry »

This week we managed to release a lot of things we have been planning for some time already. At first I would like to introduce you our brand new Take a Tour page . In case you need to explain anyone what Fortumo is in 10 seconds, you should just direct people to that page. Clean and simple, all the information about Fortumo in seconds and the best part is- no kinky animations, avatars or social media videos

We have also improved the conditions in Poland . Due to the popular demand, we made new, higher end user prices available.  You can now choose 19 and 25 PLN tariffs for your services as well. And the best part here is, you can now get better revenue sharing in Poland.  See more details from the country page.

Last but not least, we have opened up in Western Europe. With this release we have removed invitations from French, Spanish and Portuguese sites. Now you are all free to create services in these 3 countries without any restrictions. The best part here is, we have opened 3 new countries and this time they are something really special – UK, Ireland and Germany. The countries will be available on invitation basis only. This means only 50 people per day can get access and start doing business in those three countries. You can ask invitations from local sites: fortumo.co.uk and fortumo.de

A while ago we introduced you to the Fortumo script for the MU Online game servers. Today the creator of this script (LiskO from EscapeMU) shares with you a new one, this time for the Cabal Online game.

This is a game that for a few years now fascinates the imagination of many users around the world and it seems that it will get only more famous and modern. If you also own a game server for this jewel of the game industry, you can now easily earn from your visitors though SMS services, selling them virtual credits. Later on, these credits can be used in the Cash Shop of the game (if you have it installed). Start earning from all countries in our list, now! Read the rest of this entry »

When you have SMS-chatbox on your website either just for chat or as a wall for news, ads or something else, you would also like to administrate it. Since you want to be ready if someone sends irrelevant or even stupid messages to your ads section.

You can now breathe easily, now you can choose which messages are visible in your ad-box/chatbox and which are not. But how to do that? It’s really simple, you just go to the messages view and un-tick those messages that are not necessary.

In case you have forgotten you can also place your own messages for free via Fortumo web interface (see detailed description) which enables you to have more interactive chatbox or ad-box.

Enjoy the admin features, but don’t control the content too much

Recently we presented a script for MU Server Webshop (given to us by LiskO from EscapeMu). It allows all owners of MU online servers with Web Shops installed, to offer a convenient system for adding credits in their users accounts, through SMS. So, now your server can benefit from the long list of countries that we operate in. You can see which are they at Fortumo.com.

Following is a short interview with Rosen – the owner of Emerald Mu – one of the top international MU online servers.

How have you applied SMS-services?

Long time ago I decided to launch a MU Online game server. It developed well in time and I decided that I can earn money from it. I needed the services of Fortumo.bg because the Bulgarian users were only a small part of my visitors. The players can now send an SMS and in return they receive game credits. These credits are used in game for shopping.

Where did the idea of using SMS-services come from?

The previous payment methods were not convenient enough for the players. Transferring money through wired transfers or paypal transactions were available, but they were not automatic. A lot of players asked for SMS- services in their countries and that’s why, when I found Fortumo, they were very pleased.

Why did you decide to use SMS- services in your web business?

Among all MU Online servers in this game’s virtual world, most offer many types of payment methods, but not SMS. I decided that in order to attract more players I need something different. The automatic SMS- service is a great convenience for the players and the administrators.