LOVER.EE is a real time socializing portal. It is a place for dialogue and acquaintances, watching photos, participation in photo competitions and many other things.
“Recently we started organizing club parties and we keep on developing game servers. We also co-operate with other serious internet projects like Fortumo and find interesting things what to do together. We constantly develop and become more attractive for our users. In the future you will see new sections and realizations of interesting ideas. It is interesting for us to work for people and it forces us to move forward.”
How have you applied SMS-services?
The basic SMS-services are presented in the form of ordering monetary unit of a portal – LOVERS. Units can be spent for getting additional slots for uploading photos, uploading user’s own gifts, buying styles (skins), buying points, changing nicknames, rating photos with maximum score and many other things. In the future you can expect some new stuff coming.
Where did the idea of using SMS-services come from?
The idea of our web-service has come into life about 3 years ago in the city of Tartu. Behind the LOVER.EE brand stands the team work of 3 people. In the beginning it was just an interesting hobby.
We (Pavel, Juri and Evgeny) wanted to create a service which first of all will be aimed to people, their interests, creativity and we did not want it to be the selfish tool of commercial profits.
Why did you decide to use SMS- services in your web business?
The idea of realization of SMS-services came in on a right time. In this period of time the usage of mobile phones and various SMS-services was growing. The basic advantage – availability and convenience in use. We used this possibility to pay money for the server. The increased loading and the traffic demanded some investments. Maintaining such a large portal is an expensive thing.
One of the pluses of using such SMS-services as Fortumo is not to focus on all technical and legal aspects (supporting and adjustments of SMS servers, contracts with mobile operators), but to concentrate on the aims.
What has SMS-service additionally given you?
SMS-services has given the chance to use additional functions and privileges on the portal. It increases interest and the importance of paid services.
mmm… nice